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It is an interesting exercise for one who creates ads to watch other ads. It is clear to see the motivation behind what causes some people to build ads the way they do. There are clearly three angles that could and should be considered as components of an ad. Most have one cheap asics gel saga , some have two, the best have all three.


1) The most common denominator is the element of cleaver. These are the ads that usually have funny as the main ingredient. It is easy to see how the ad agency sold the client on funny, it's supposed to generate the warm fuzzies and even be remembered as well as be looked forward to the next time they run the ad. Agencies win awards for funny ads, even if they don't sell product or enhance the companies image. Shows you where the priority is at ad agencies.


2) The second kind of ad is one that is memorable. This is supposed to make you remember the product. This is primarily for commodities: "me too" products and services that are always being bought. If the "memory" side of the concept is not connected to a positive emotion, it will not be as easy to recall.


3) The third kind of ad is one that shows cheap asics gel respector , clearly and emotionally, the positive benefits of doing business with you. If you see those fast food ads on tv where they zone in on the juicy hamburger with the freshest tomatoes, lettuce and sizzling meat, that is a feature not a benefit and they are missing the connection. That juicy hamburger, with a very satisfied customer biting into it and a huge smile on his face of supreme delight; or even saying "wow cheap asics gel ptg , what a fabulous hamburger!", then you are seeing the benefits of that feature. Otherwise, you have left the benefits to the imagination of the customer.


All effective salesmen know to help guide the customer through the benefits to them, personally, of using your productservice. Tell me why ads shouldn't be set up the same way. If it says "How would you like to take that extra savings and go on a free vacation to a tropical island where you can sit on a sunny beach and have a romantic time with your one and only'." To get the picture cheap asics gel noosa tri 9 , get the picture.


The very best ads are cleaver, memorable and show benefits, but, 2 and 3 are a must!


New Rules for App Data Collection Transparency ? A Relief to Users Technology Articles | August 3, 2013
The federal government has recently proposed a new set of rules in connection with increasing transparency in apps data collection. As data collection and storing through smart phones and devices is consistently increasing cheap asics gel nimbus 19 , the new proposal aims towards redefining the amount and type of data, mobile apps would be able to collect from users and remote devices.

The federal government has recently proposed a new set of rules in connection with increasing transparency in apps data collection. As data collection and storing through smart phones and devices is consistently increasing, the new proposal aims towards redefining the amount and type of data, mobile apps would be able to collect from users and remote devices. This law was developed in the course of one year by a committee of experts designated by the US Department of Commerce in collaboration with the National Telecommunications and Information Administration. It was expected to lay "a voluntary code of conduct for mobile apps short notices". The team was instructed to compile a new rulebook on the short notice sent to users prior to download, about what data an app is downloading and what is does with the data.

These guidelines call for app developers and publishers to submit the details on whether they are collecting data in a form of biometrics cheap asics gel nimbus 17 , browser history, phone log or text log, contact retails, and other sensitive information like financial information, location information cheap asics gel mai , user files and other biometric information. The last option is considered very significant as various companies are working on launching their wearable mobile devices. The best example is Apple, whose iWatch is in development stages. These wearable devices will store user's biometric data for interaction with the apps. There are rumours that Apple is developing a fingerprint sensor clandestinely for the iPhone's next edition, as it has taken over AuthenTec, a leading mobile and network security company last year. Although, Apple has a very clear privacy policy statement but this new code of conduct will force Apple to alter and make it more condensed. With this code of conduct coming into effect cheap asics gel lique , no app would be able to record your fingerprint without permission. The federal government started its investigation on Android and iOS over the data usage policy used by and warned Google and Apple both to get more precise and clear with their data usage policies.

The upcoming rules will require publishers and developers to mention in the short notice, whether the data collected by them is shared in a user-specific fashion with the ad networks, carriers, consumer data resellers, data analytic providers cheap asics gel kinsei 6 , government agencies, operating platforms, other apps or with different social networks. However, they will not require noticing the user, if the contract between the app and the third party explicitly defines the limits of data usage and sharing. These guidelines also provide few exceptions to the above-mentioned rules cheap asics gel kayano trainer , guidance on short notice design and rules on linking to longer and fuller explanation of the policies. ?

In a statement released alongside new guidelines, Mr. Lawrence E. Striker, Assistant Secretary of Commerce for Communication and Information, said that the National Telecommunications and Information Administration is excited about a group of stakeholders that has reached a decisive milestone in their efforts to enhance the quality of security given to mobile data. The American Ci. Cheap Jerseys Wholesale Soccer Jerseys From China Wholesale MLB Jerseys From China Wholesale NHL Sports Jerseys Wholesale Authentic NFL Jerseys Wholesale Cheap College Jerseys Cheap Jerseys China Cheap College Baseball Jerseys Cheap NBA Jerseys Wholesale College Jerseys